Roland Garros

Roland Garros, one of the most prestigious tennis tournaments in the world, takes place annually in Paris, France.

Since 2023, Payme Swiss in collaboration with Mastercard provides an innovative and sustainable payment experience for select attendees through contactless key fobs.

At Roland Garros, a premier Grand Slam event, thousands of spectators, including high-profile VIPs, expect seamless and sophisticated payment solutions.

The challenge was to enhance the guest experience by introducing a unique, efficient, and innovative payment system to meet the demands of such a prestigious occasion.

To meet this need, Payme Swiss developed sustainable key fobs in collaboration with Mastercard and Digiseq. These fobs enabled contactless transactions, eliminating the hassle of cash or traditional cards.

These fobs featured:

• Each fob contained pre-loaded funds for use at event venues.
• Users could link the fob to a digital wallet and continue using it beyond Roland Garros.
• The fobs provided entry to exclusive zones and services.
• A dedicated webpage with event details and partner links appeared when tapping the fob at the phone.

The successful implementation of Payme Swiss’s wearable payment solutions at Roland Garros significantly elevated the VIP guest experience.

Over 1,000 sustainable key fobs were distributed to Mastercard VIPs, offering seamless cashless, contactless payments and enhancing convenience for guests. The integration of this innovative solution also led to increased sponsor engagement and encouraged the adoption of digital wallets for future use.

This initiative highlights the potential of wearable payment technology in premium events, combining security, convenience, and eco-friendly materials to set a new standard for future event experiences.